CLIMATE NEUTRAL EVENTS

Let your next event play a leading role in climate change action

Ever more event organisers and corporate sponsors of conferences, festivals and sporting competitions are taking responsibility for their events’ environmental impact and carbon footprint.

As an event organiser, how can you continue to meet client, delegate and stakeholder expectations for sustainable event operations, while holding down costs?

By staging a climate neutral event, you can take responsibility for your event’s emissions and use your larger purchasing power and profile to lead in climate change action.

FOR MORE INFO CONTACT:

Nishanthi Lambrichs | Carbon Advisor

Nishanthi spealises in climate neutral events. She works with conference and event organisers in measuring, reducing and offsetting the carbon emissions of their events and festivals.

DISCOVER OUR SOLUTIONS FOR CLIMATE NEUTRAL EVENTS:

CARBON FOOTPRINT


Climate neutral events needn’t be limited to only large-scale events. You can green an event of any size, such as a small meeting of less than 50 people. Making an event climate neutral is similar to making an organisation climate neutral. First,
you will need to get full commitment from management when the planning starts. Then allocate enough money, people and time to ensure that the initiative succeeds.

The next step is to define the carbon footprint of the event by identifying all sources of event-related greenhouse gas emissions. Major emissions sources will likely include travel to the host city, local road transportation, energy consumed by the venue and overnight stays at local hotels. Smaller emission sources include transportation of goods the event needs, event organiser travel during planning and preparation, catering, paper use and waste. The complexity, and hence costs, of emissions calculations will vary depending on the size of the event.

THE BENEFITS OF A FOOTPRINT FOR EVENTS


  • Continuous monitoring: a carbon footprint allows you to monitor and improve your event's carbon footprint.
  • Cost savings: You can identify carbon emission hotspots at your event. Remember, emission reductions also mean saving money. (The less electricity you're using, the more money you're saving).
  • Becoming climate neutral: a carbon footprint is the first step to become a climate neutral event.
  • Become a sustainable event brand: reporting your carbon footprint increases your reputation and profile as a sustainable event.

IN SHORT


Knowing your carbon footprint is important as it is the starting point for developing an effective climate change strategy for your event.

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CARBON MANAGEMENT


Once all emissions associated with the event are identified, strategies for reducing these emissions need to be devised. This is the most important step in staging a climate neutral event. If possible, targets can be set to help track performance. For instance, you may set out to reduce travel-related emissions by 10% by encouraging participants to use public transport. If the event is held annually, reduction targets can be based on previous years’ emissions.

Virtually all aspects of any event can have a reduced climate impact, including venue, registration, transportation, catering, procurement, waste minimisation and recycling, energy efficiency, renewable energy and event accommodation.

In general, the event’s scale and nature will influence how best to reduce its greenhouse gas emissions.

WE CAN HELP YOUR EVENT TO:


  • Develop an Event Greening Strategy which can assist you in embedding environmental and social concerns into your events.
  • Set meaningful carbon reduction targets in line with climate science in order to future proof your event business
  • Benchmark its climate performance compared to industry standards, or specific competitors
  • Assess carbon reduction opportunities

IN SHORT


By reducing your event's carbon emissions you will save considerably on costs while reducing your impact on the environment and the climate.

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CARBON OFFSETS


At the same time as devising emission reduction strategies, emissions that cannot be further reduced can be offset. It is absolutely essential to choose high-quality certified offsets to ensure that emission reductions actually occur.

South African events have the unique opportunity to offset with projects in their own backyard, thereby promoting local sustainable development. Projects with a strong community emphasis, such as clean cookstoves, have many positive co-benefits.

The cost to offset will depend on the type of project, and carbon credits used. As a general indication, it will cost organisers less than R10 per delegate to offset all emissions, except the travel emissions of the delegates.

Once you have offset your remaining emissions you have succeeded in making your event climate neutral.

6 REASONS TO OFFSET YOUR EVENT'S EMISSIONS


  1. It allows delegates to green their travel: event delegates are becoming more conscious about their travel choices and offsetting is one way to allow delegates to feel good about travelling to the event
  2. It's what your clients are demanding: a growing number of companies are adopting aggressive sustainability initiatives. They are already including a requirement for 100% carbon-free meetings.
  3. It doesn't cost the Earth: the investment into offsetting is only a few Rands per delegate.
  4. It raises delegate & staff awareness: your event delegates will gain a new appreciaition for their climate impact. Your staff will be proud working for a green events company.
  5. It's a good investment: offsetting helps your event business support its CSR policy, improve its BEE scorecard and build brand value.
  6. It's a powerful tool for sustainable development: (South) African communities are provided with affordable, reliable and low-carbon energy solutions.

IN SHORT


Our high quality projects sharpen your positioning and assist you in reaching corporate sustainability commitments - all while working towards the UN Sustainable Development Goals (SDGs).

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CLIMATE COMMUNICATION


Holding a carbon neutral event can help raise awareness of climate change issues and actions that can be taken to reduce greenhouse gas emissions, so it’s important to inform participants about the initiative. The event’s website, event programme, press releases, opening, signage and post-event publications can all deliver the message. Large event organisers may want to set up an onsite sustainability booth to provide information about the event’s greening initiatives, and also issue a press release that discusses the event’s environmental initiatives.

Whichever course you choose, we can help you ensure that your participants know they are attending a climate neutral event. In addition you can showcase your climate leadership by using our high-quality offset logo and certificate. Include this logos and certificates at your event venuae, on your website, letterheads, and vehicles – in fact anywhere your brand touches!

OUR EVENT COMMUNICATION TOOLKIT


Whatever your marketing and communications goals are of yoru event, we have the expertise and resources to help you deliver a powerful message. We empower you to demonstrate how your climate strategy has directly benefitted stakeholders by providing:

  • Compelling testimonials from those who benefit most directly from your commitments
  • Verifiable facts, statistics and figures adding to the effectiveness of your efforts
  • Photos and videos to underline the results of your solution
  • High quality offset logo and certificate
  • Powerful marketing materials for both at the event and online

IN SHORT


Communicate your climate strategy, so you can build your brand and inspire other events to take responsibility for their emissions.

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